Media

Broadcasting, entertainment, Internet, social, printing, and publishing are all supported by SAP solutions so that you can listen to your audience and deliver your messages more effectively. Foster direct relationships with your digital and non-digital markets through tailor-made customer experiences and expand your horizons with new ways to generate revenue. These solutions also offer a much faster analytics process making it common practice to actively and timely respond to rapidly changing business conditions. Direct mail and e-mail campaigns become much more effective after the results of the analytical process are exploited.